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Join the Game. Own the Market.
Corporate Sponsorships · 2026-2027
Lake Highlands Athletics delivers one of the largest and most consistent high school audiences in Texas through a year-round, multi-sport marketing platform.
New for 2026-2027: a single, season-long sponsorship menu. Make your selection once at the start of the year and we'll deliver coordinated visibility across every Wildcat sport — without separate asks from each individual program.
→ Ready to Partner? Submit Your Order Today
Tap any section below to expand.
Lake Highlands competes in Texas 6A (the largest UIL classification) within a district that includes several of the largest high schools in Texas — putting your brand in front of the most engaged high school audiences in North Dallas.
District Enrollment Snapshot
- Plano East HS — 5,300+ students
- Plano West HS — 5,300+ students
- Plano Senior HS — 4,400+ students
- Coppell HS — 4,300+ students
- Lake Highlands HS — 3,000+ students
- Richardson HS — 2,750+ students
- J.J. Pearce HS — 2,450+ students
- Berkner HS — 2,200+ students
Annual Live Event Impressions
- 9,000-seat stadium for marquee events
- 1,000 printed All Sports Programs at key events
- Rivalry games vs. Pearce, Richardson, Plano & Coppell drive peak crowds
WINTER (Basketball, Wrestling, Swim) — 18K–35K
SPRING (Soccer, Baseball, Track, Tennis, Golf) — 16K–38K
Total In-Person Reach: 60K–120K+
Social Media
- 500K+ monthly impressions across Instagram & Facebook
- Reaching 30K+ accounts monthly
- 9,800+ followers across Instagram, Facebook & X
- 10K+ additional reach via team accounts
- 85%+ of audience local to DFW
Streaming & On-Demand
- Football live stream: 8K–20K impressions
- Baseball live stream: 2.5K–7K impressions
- On-demand visibility plus alumni and recruit reach
- Total digital reach: 10.5K–27K+
Brand Benefits
- High-frequency impressions to the same audience across multiple events
- Year-round visibility across 9-10 months of athletic programming
- Multi-market exposure across North Dallas suburban demographics
- Association with a high-performing, community-driven brand
What You're Buying
- 5.1M+ annual impressions (live + digital)
- 75-100+ live events annually
- Year-round, multi-sport exposure across 17 sports
- Multi-market reach: Dallas, Richardson, Plano, Coppell
- Bonus: playoff & neutral-site audience exposure
Choose the partnership that fits your brand goals — bundle, build, or buy a single ad.
Bundled, multi-channel marketing packages priced below total asset value — featuring a prominent ASP ad plus year-round visibility across stadium banners, gameday flags, digital ads, streaming, and the WCC Golf Tournament.
Each tier is priced below total asset value, delivering immediate sponsorship leverage. Spots are limited.
→ View Tiered Sponsorship Details (PDF)Prefer a custom package? Choose any combination of à la carte sponsorships across all 17 Wildcat sports — gameday shirts, premium banners, streaming sponsorships, digital ads, athlete bag sponsorships, team meals, gameday flags, tournament & hole sponsorships, and more.
Stand alone or layer onto a tiered partnership for expanded reach.
→ View Build Your Own Menu (PDF)The ASP is a Wildcat tradition. Printed eight times a year and handed out at our biggest athletic events — football, basketball, wrestling, swimming, soccer, golf, baseball, softball, and track.
Ad sizes start at just $175 with full-page and premium placement options available.
Overview & Pitch Materials
Package Details
Visuals & Examples
Ready to Partner with Wildcat Athletics?
Need to Submit a Check Request?
Fill out and submit a Check Request here. If you need help, detailed instructions can be found here. If you need to check the status of a check request, instructions can be found here.
If you have any questions/issues, please reach out to your Sport's Parent Advisors.
Thank You Wildcat Club Sponsors!
